Decorguys
Decorguys is a home decor and furniture company, with its motto to craft timeless pieces that bring warmth and comfort to your home and its mission is to create furniture that not only looks beautiful but also that touches the hearts of their customers.
Video Marketing
I created a series of videos to connect with the audience and showcase the brand's expertise in the field. These videos posed an acute challenge, neither did I have any actual footage of the products that were to be marketed nor there was a budget to do something big. Hence, I used what was already there to make something unique.
Designing the Logo
The wordmark logo is the most important element of the visual identity of a brand, as it represents the brand's name and serves as a recognizable symbol of the company. For Decorguys, I designed a modern and sleek logo that features the company name in a clean and bold font. The use of a bold font communicates the brand's confidence and expertise in the furniture and interior design industry.
These videos help to humanize the brand and create a connection with the audience by showcasing the passion and creativity of the team behind Decorguys. By sharing the brand's story and values, we can establish trust and credibility with potential customers, which is essential for a start-up in a competitive industry.
